RICHMOND, Va. (September 7, 2010) – The Colonial Athletic Association and the City of Richmond announced today a two-year extension of their agreement to conduct the CAA Men’s Basketball Championship at the Richmond Coliseum through 2014.
“Richmond has served as the host of the CAA Men’s Basketball Championship since 1990 and our current contract covers the 2011 and 2012 tournaments,” CAA Commissioner Tom Yeager said. “The City of Richmond is in the process of studying the long-term future of the Richmond Coliseum and, in the spirit of partnership that we have developed with the City of the past 21 years, signing this extension provides both sides with time to chart a course for the future. We are also satisfied with the City’s commitment to enhance some of the amenities in and around the Coliseum during the on-going decision-making process.”
The 2010 Virginia 529 College Savings Plan CAA Men’s Basketball Championship shattered previous tournament attendance records with 44,372 fans witnessing the four-day event. A sell-out crowd of 11,200 was on hand for Sunday afternoon’s semifinal games and nearly 8,500 attended the championship contest which was televised nationally on ESPN.
It was the fourth straight year that tournament attendance exceeded 42,000 and it was also the fourth consecutive year that either the semifinal or championship games of the tournament were sold out.
An economic impact study conducted during last year’s tournament determined that $5.8 million was brought into the City of Richmond during the four days of the event.
“We are pleased that the CAA has agreed to extend our relationship at this time,” said City of Richmond Mayor Dwight C. Jones. “This is a longstanding and very important partnership for the city of Richmond as well as the Richmond region and we are working to ensure that we will continue to have a relationship well into the future.”
The CAA’s 21-year tenure at the Richmond Coliseum is the second-longest in the nation among Division I conferences, behind only the Big East Conference at Madison Square Garden in New York.